LA3:know about research methods

Primary Research: 

It is type of research you can do independently and collect and gather information without internet access, for example you could be reviewing an audience and ask them certain questions related to your product for research purposes, you can make a tally chart or some sort of questionnaire and collect information that way. Primary research is mainly used to carry out for a specific purpose, it involves a specific range of techniques to obtain new data, like questionnaires and interviews etc.   

         Secondary Research:

This research method is to research other people's work rather then your own. Other people would have already researched this product/subject and creating a tally chart or a questionnaire isn't necessary as the information is already gathered. For instance, you will find other websites and sources from the internet, or finding books from libraries and shops etc. 

       Quantitive Research: 

This research is numerical based, it is to measure information based on the quantity, for example if you were to research how many objects that were on the color red that would be quantity based instead of quality. The advantages of this method is that a large number of people can be interviewed at once and can answer multiple questions each anonymously rather then face to face, however the research is limited as you will choose answers that are numerical based and with little explanation of why and such, so the question answers will lack quality and it is based more on quantity etc. 

      Qualitative Research:

This method is used to measure the quality of research, for instance if you go on a website such as wikipedia a quantity of people will gather information but the info may not always be so accurate, it is best that you find the original sources for the facts. the quality is sometimes better then quality. Or for another example, unlike Quantitive Research you can be more specific using this type of research like answering more specific questions, you may ask a selection of people but rather then trying to gain as many answers as possible, you may ask people for more specific answers such as Yes/No and why, you can enable debates with other people and perform one on one interviews. the only disadvantages is that people may not always participate with your questions or that they may not fully understand your questions fully which can lead to confusion.